Barloworld Fleet Marketing

3 Tijger Prk, Willie Van Schoor Ave
 
Bellville, Western Cape
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ABOUT US

Barloworld is a distributor of leading global brands with head offices in Johannesburg (South Africa) and Maidenhead (United Kingdom), providing integrated rental, fleet management, product support and logistics solutions. The company was established in 1902 in South Africa, making it one of the country’s oldest companies. Inspiring leadership, a reputation for ethical conduct, innovation and a commitment to giving back has ensured Barloworld’s longevity over the past 117 years.

The core divisions of the group comprise Equipment (earthmoving and power systems), Automotive and Logistics (car rental, motor retail, fleet services, used vehicles and disposal solutions, logistics management and supply chain optimisation). We offer flexible, value adding, integrated business solutions to our customers backed by leading global brands.

Barloworld has a proven track record of long-term relationships with global principals and customers. We have an ability to develop and grow businesses in multiple geographies including challenging territories with high growth prospects. The company currently has operations in 16 countries around the world with approximately 79% of just over 17 400 employees in South Africa.

The core divisions of the group comprise:

  • Equipment (earthmoving and power systems)
  • Automotive and Logistics (car rental, motor retail, fleet services, used vehicles and disposal solutions, logistics management and supply chain optimisation)

We offer flexible, value adding, integrated business solutions to our customers backed by leading global brands.

BUSINESS UNITS

Business units

Barloworld is a distributor of leading global brands, providing integrated rental, fleet management, product support and logistics solutions.

Barloworld Equipment

Barloworld Equipment has partnered with Caterpillar for 90 years and is currently the Cat dealer for earthmoving and power generation equipment in 11 southern African countries, Siberia and the the Russian Far East. The Bucyrus equipment distribution business acquired from Caterpillar Global Mining in southern Africa and Russia is now fully integrated into Barloworld Equipment’s Cat solutions offering and the Equipment business sells and supports the most comprehensive opencast and underground mining equipment product line in these territories. The Equipment division also represents MaK and Perkins engines.

Barloworld Automotive

Barloworld Automotive comprises of the following world class business units; Car Rental, Avis Fleet and Motor Trading.

By leveraging core competencies, systems, best practices and collective wisdom within and across all business units, Barloworld Automotive delivers a wide range of highly integrated and customized vehicle usage solutions that create shared value for our customers, company and all stakeholders involved. It has an exemplary track record of building long-term relationships with local and global customers and principals.

Barloworld Logistics

Barloworld Logistics has grown into a significant supply chain solutions business in southern Africa with complementary operations in the Middle East, the United Kingdom and the United States of America.

Long-term partnerships with blue chip clients such as Illovo, Nike SA, PPC, Mars, BP, Toyota SA, Unilever, Corobrik and Barloworld Equipment, not only highlights our capabilities, but also our commitment to delivering successful supply chain solutions that work well into the future.

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